Understanding marketing and the marketing environment. Examines marketing strategies, segmentation, targeting, positioning, consumer and organizational buyer behavior, and marketing information. Emphasis on planning components of a marketing mix: product, price, place / distribution, promotion / communication.

Understanding marketing and the marketing environment. Examines marketing strategies, segmentation, targeting, positioning, consumer and organizational buyer behavior, and marketing information. Emphasis on planning components of a marketing mix: product, price, place / distribution, promotion / communication.

Understanding marketing and the marketing environment. Examines marketing strategies, segmentation, targeting, positioning, consumer and organizational buyer behavior, and marketing information. Emphasis on planning components of a marketing mix: product, price, place / distribution, promotion / communication.

Reviews major theories and empirical findings on consumer behavior; relates them to design and execution of effective marketing strategy. Individual decision making and consumer learning; external influences such as culture, social class, reference groups, family, and situational variables.

Reviews major theories and empirical findings on consumer behavior; relates them to design and execution of effective marketing strategy. Individual decision making and consumer learning; external influences such as culture, social class, reference groups, family, and situational variables.

Reviews major theories and empirical findings on consumer behavior; relates them to design and execution of effective marketing strategy. Individual decision making and consumer learning; external influences such as culture, social class, reference groups, family, and situational variables.

Blending theory, discussion, and application. Innovation management from an interdisciplinary perspective (marketing, organization, strategy). Topics include organizing for innovation, the new product development process from idea generation to concept testing, involving external parties, innovation portfolio management, and launch management. Topics will be discussed across a variety of industries and markets (consumer packaged goods, services, high-technology).

Responsibility of corporations including economic, social, environmental and ethical aspects. Effect of corporate responsibility on reputation and business outcomes from a stakeholder (e.g., consumers, employees, investors, etc.) perspective. Inclusive business models and shared value approach for sustainable business results.

Marketing management in modern organizations; knowledge and application of key strategic frameworks to customer analysis, environment, competition, and organizational strengths and weaknesses. Creative selection of target markets and planning the components of the marketing mix. The role and use of information in marketing planning, determinants of and the nature of buying behavior. The complexity of developing and managing the marketing process in a multinational arena.

Marketing management in modern organizations; knowledge and application of key strategic frameworks to customer analysis, environment, competition, and organizational strengths and weaknesses. Creative selection of target markets and planning the components of the marketing mix. The role and use of information in marketing planning, determinants of and the nature of buying behavior. The complexity of developing and managing the marketing process in a multinational arena.

Topics will be announced when offered.

Topics will be announced when offered.

This is a doctoral seminar course focusing on behavioral foundations of marketing strategy research. Since marketing strategy is inherently interdisciplinary, the course acquaints students with theories emanating from economics, sociology, psychology, strategy, the organizational sciences, as well as marketing. Students will be introduced to a variety of research designs and techniques for doing marketing strategy research. We will examine research involving experiments, quasi-experiments, surveys, qualitative data, and secondary data. Some of the topics covered include: marketing capabilities and resources, financial returns to marketing strategies, market knowledge and learning, marketing and innovation, marketing networks. The goal is that students finish the course with a deep understanding of the literature as well as how they might contribute to it. Students write a research paper on a topic of interest.

Kas-iskelet sisteminin anatomi, histoloji, embriyoloji, fizyoloji ve biyokimyasal özellikleri, temel anatomi terimleri, kemik ve eklemlerin yapısı ve bağlantıları, sinir ağları, kas, kemikler, yumuşak dokular, sinirler ve derinin histolojik yapısı, bu sistemlerin radyoloji ve klinik korelasyonları, reseptörler ve omurilik bağlantılarının fizyolojisi, kas tipleri, yorgunluk ve ağrı fizyolojisi, amino asit, lipid ve lipoprotein metabolizması, ekstremiteler, yüz ve boyun disseksiyonu, modeller ve interaktif yazılım incelemeleri.

Kas-iskelet sistemi hastalıklarına multidisipliner yaklaşım: Hastalıkların mekanizması, patolojik bulguları, klinik bulguları, laboratuvar incelemeleri, tanısal görüntüleme bulguları, rehabilitasyon ve tedavileri birlikte değerlendirilecektir. Konu başlıkları; normal kemik metabolizması, kemik gelişim bozuklukları, kemik ve eklemlerin iltihabi hastalıkları, dejeneratif eklem hastalıkları, kemik, kıkırdak ve yumuşak doku tümörleri, romatolojik hastalıklar, dermatolojik hastalıklarda temel bulgular, deri tümörleridir.

Multidisciplinary approach to the diagnosis and treatment of musculoskeletal disorders. The students will have theoretical and practical training in the emergency departments, outpatient clinics, operating rooms and inpatient sections of the hospital dedicated to Orthopedics, Physical Therapy and Rehabilitation, Rheumatology, Hand Surgery, Spine, Radiology and Algology. The program will include basic science topics related to clinical medicine; lectures, seminars, panels, clinical presentations, examination of laboratory tests, evaluation of pathologic findings and diagnostic imaging studies and related topics. The topics will cover musculoskeletal traumas, degenerative and metabolic diseases, developmental abnormalities of musculoskeletal system, sports medicine, infectious diseases of bone and joints, tumors of bones, cartilage and soft tissues, rheumatologic diseases, and pain management in musculoskeletal system.

A listener’s introduction to musical styles of the Renaissance, high baroque, Viennese classical, romantic, and contemporary periods; guided analytic listening to selected works of important composers. No previous musical background required.

Neoplazi ve immünolojiye giriş. İyi ve kötü huylu tümörlerin temel morfolojik ve biyolojik özellikleri, kanser gelişiminin moleküler temelleri, normal immün yanıt, immünolojik reaksiyonların mekanizmaları, aşırı duyarlılık, otoimmün hastalıklar ve immün yetmezlik konularını içerir. Ayrıca hematopoietik dokunun gelişimi, beyaz ve kırmızı kan hücrelerine ait hastalıklar, anemiler ve kanama bozuklukları konuları işlenecektir.

Aim of this course is to introduce the basic subjects of neurobiology, including cellular and morphological details, molecular biology and electrophysiology as well as functional anatomy of the central and the peripheral nervous system. Neurotransmitters, neuromediators and interneuronal interactions will be discussed. There will be introduction lectures on the mechanisms of neurological and psychiatric diseases.

This course is non-credit and aims to increase the scientific interaction between students and improve their presentation skills with the participation of students from all interdisciplinary programs. The Seminar course which is consisting of presentation of the studies and researches in front of the community within the framework of the techniques determined with the guidance of the advisor, and question and answer part are graded each semester.

This course is non-credit and aims to increase the scientific interaction between students and improve their presentation skills with the participation of students from all interdisciplinary programs. The Seminar course which is consisting of presentation of the studies and researches in front of the community within the framework of the techniques determined with the guidance of the advisor, and question and answer part are graded each semester.

Multidisciplinary approach to the diagnosis of mental and neurological diseases: Mechanisms of diseases, pathologic findings, clinical presentations, laboratory tests, diagnostic imaging, rehabilitation and treatment. Topics include, diseases (neuropathies) and tumors of the peripheral nerves, diseases (myopathies) and tumors of the skeletal muscle, diseases and tumors of the eye, neurodevelopmental disorders, brain and spinal cord trauma, cerebrovascular diseases, central nervous system infections, demyelinating diseases, neurodegenerative diseases, dysgenetic syndromes, tumors of the central nervous system, epilepsy, pathophysiology of pain, cognitive functions, disorders of altered consciousness, signs and symptoms in psychiatry, common psychiatric disorders in adults and children, reaction to illness in child, family and physician.

Multidisciplinary approach to diseases of the nervous system and psychiatric disorders. Review of physiology, pathology and pharmacology as related to nervous system. Principles of diagnosis and treatment of common psychiatric and nervous diseases. Infections, trauma, vascular, degenerative diseases and tumors of the nervous system. Management of adult and pediatric patients in the emergency setting, outpatient and inpatient clinics and intensive care units. Surgical approaches to the nervous system diseases. The students will participate in the proceedings of the Departments of Adult and Pediatric Neurology, Adult and Pediatric Psychiatry, Neurosurgery, Emergency Departments, Critical Care, Algology etc. The program will include lectures, panels, symposia, clinical presentations, laboratory, pathologic and imaging demonstrations etc.

Interns in Obstetrics and Gynecology are expected to fulfill a four-week program rotating through specialties in the Department. Two weeks are spent as part of the labor and delivery team; following-up laboring and antepartum patients, assisting in deliveries and C-sections, seeing patients in the outpatient Obstetrics clinics. Interns will spend two weeks as part of the Gynecology service. During this period, they are expected to actively take part in the care of in-patients, assist in the operating room, consult emergency patients and work in the Outpatient Clinic. (4 weeks; compulsory on-call nights and weekends)