MAVA 130 / INTRODUCTION TO PROGRAMMING (JAVA)
Term: Fall 2016Units 3Days: TUES THURSTimes: 13:00:00-14:15:00

This course is a general introduction to programming using the Java programming language. It emphasizes the structured programming language aspects of Java and de-emphasizes its object-oriented aspects. The latter are covered only to the extent that enables students to use standard Java libraries for common tasks. Students who complete this course successfully should gain a solid foundation in algorithmic thinking and structured programming, and should be able to perform basic, common computational tasks easily and efficiently.

MAVA 130 / INTRODUCTION TO PROGRAMMING (JAVA)
Term: Fall 2016Units 3Days: TUES THURSTimes: 10:00:00-11:15:00

This course is a general introduction to programming using the Java programming language. It emphasizes the structured programming language aspects of Java and de-emphasizes its object-oriented aspects. The latter are covered only to the extent that enables students to use standard Java libraries for common tasks. Students who complete this course successfully should gain a solid foundation in algorithmic thinking and structured programming, and should be able to perform basic, common computational tasks easily and efficiently.

MAVA 130 / INTRODUCTION TO PROGRAMMING (JAVA)
Term: Fall 2016Units 3Days: MON WEDTimes: 14:30:00-15:45:00

This course is a general introduction to programming using the Java programming language. It emphasizes the structured programming language aspects of Java and de-emphasizes its object-oriented aspects. The latter are covered only to the extent that enables students to use standard Java libraries for common tasks. Students who complete this course successfully should gain a solid foundation in algorithmic thinking and structured programming, and should be able to perform basic, common computational tasks easily and efficiently.

MAVA 205 / CREATIVE THINKING IN DESIGN
Term: Fall 2016Units 3Days: TUESTimes: 10:00:00-12:45:00Ön Koşullar: MAVA. 104 or consent of the instructor

Introduction to visual communication design in an interactive media environment: visualizing a catchword, visualizing actions referring to interface design, making a visual design by creating clever remark between object and a concept, creating interest on a point using non-textual visual metaphors, visualizing the relation between linear and non-linear structures.

MAVA 205 / CREATIVE THINKING IN DESIGN
Term: Fall 2016Units 3Days: THURSTimes: 10:00:00-12:45:00Ön Koşullar: MAVA. 104 or consent of the instructor

Introduction to visual communication design in an interactive media environment: visualizing a catchword, visualizing actions referring to interface design, making a visual design by creating clever remark between object and a concept, creating interest on a point using non-textual visual metaphors, visualizing the relation between linear and non-linear structures.

MAVA 206 / WRITING FOR MEDIA
Term: Fall 2016Units 3Days: THURSTimes: 14:30:00-17:15:00

Intensive writing practice for a variety of media formats. Different conventions of writing for print media, radio, and television. Class structure, assignments, and timed writing exercises are designed to simulate a working media environment.

MAVA 207 / VISUAL DESIGN
Term: Fall 2016Units 3Days: MONTimes: 10:00:00-12:45:00Ön Koşullar: MAVA 104 or consent of the instructor

Graphic design and image editing skills through the use of creative software. Use of design principles and techniques as well as visual and graphic design software.

MAVA 207 / VISUAL DESIGN
Term: Fall 2016Units 3Days: MONTimes: 14:30:00-17:15:00Ön Koşullar: MAVA 104 or consent of the instructor

Graphic design and image editing skills through the use of creative software. Use of design principles and techniques as well as visual and graphic design software.

MAVA 208 / VIDEO BASICS
Term: Fall 2016Units 3Days: WEDTimes: 10:00:00-12:45:00Ön Koşullar: MAVA 200 or concent of the instructor

Fundamentals of digital video camera skills such as framing and exposure as well as guidelines of non-linear digital editing, such as montage, parallel editing, transitions, editing to sound and exporting for various platforms. Multiple hands on exercises with camera and final short video production.

MAVA 208 / VIDEO BASICS
Term: Fall 2016Units 3Days: WEDTimes: 14:30:00-17:15:00Ön Koşullar: MAVA 200 or concent of the instructor

Fundamentals of digital video camera skills such as framing and exposure as well as guidelines of non-linear digital editing, such as montage, parallel editing, transitions, editing to sound and exporting for various platforms. Multiple hands on exercises with camera and final short video production.

MAVA 210 / PHOTOGRAPHY BASICS
Term: Fall 2016Units 3Days: TUESTimes: 10:00:00-12:45:00Ön Koşullar: MAVA 200

Brief history of photography from 1839 to the present. Fundamentals of photography from conventional to digital. Methods of image capturing by using correct exposure, lighting and composition techniques. Basic photographic variables such as; aperture, shutter speed and ISO. Introduction to the photographic equipment, materials, processes and philosophy. Ways of seeing are discussed throughout the course.

MAVA 210 / PHOTOGRAPHY BASICS
Term: Fall 2016Units 3Days: THURSTimes: 10:00:00-12:45:00Ön Koşullar: MAVA 200

Brief history of photography from 1839 to the present. Fundamentals of photography from conventional to digital. Methods of image capturing by using correct exposure, lighting and composition techniques. Basic photographic variables such as; aperture, shutter speed and ISO. Introduction to the photographic equipment, materials, processes and philosophy. Ways of seeing are discussed throughout the course.

MAVA 213 / FILM ANALYSIS
Term: Fall 2016Units 3Days: THURSTimes: 10:00:00-14:15:00

Introduction to film and its three pillars: storytelling, mise-en-scene, and cinematography. Full analysis of new texts, such as shot, scene or sequence.

MAVA 220 / INTERACTIVE WEB DESIGN
Term: Fall 2016Units 3Days: TUES THURSTimes: 11:30:00-12:45:00

Study of techniques and technologies on designing presentations for the Internet. Creating interactive web content. Designing web graphics and animations.

MAVA 301 / MARKETING RESEARCH
Term: Fall 2016Units 3Days: MON WEDTimes: 14:30:00-15:45:00Ön Koşullar: MKTG. 201 and MATH. 201 or MATH 102 or ENGR 200 or ENGR 201 or MATH 211

Role of marketing research in the firm and the research process. In-depth examination and application of the research process which includes formulation of research problems, research designs, sampling issues, data collection, and analysis.

MAVA 307 / MEDIA RESEARCH METHODS
Term: Fall 2016Units 3Days: TUES*Times: 14:30:00-15:45:00

A basic introduction to research methods in media and communications including surveys, experiments, and content analysis. Review of literature, identification of basic concepts, problems, responsibilities, and research ethics; procedures and basic techniques of data analysis. Television ratings, public opinion polls, and other methods for measuring audience feedback.

MAVA 311 / FILM AND VIDEO PRODUCTION
Term: Fall 2016Units 3Days: WED*Times: 14:30:00-17:15:00Ön Koşullar: MAVA.208

Basic concepts of time-based visual media with an emphasis on the perception and experience of moving images, kinesics, and the structure and aesthetics of cinematic language. Use of camera and audio-recording devices.

MAVA 320 / DESIGN HISTORY
Term: Fall 2016Units 3Days: MONTimes: 14:30:00-17:15:00

A survey on the significant developments and movements in the history of modern design from the late 19th century to the present day. Examination of the relationship between design and social, technological, commercial and aesthetical contexts. Analysis of a collection of designed ‘objects’ from design related disciplines including architecture, interior design, graphic design and product design in terms of design history.

MAVA 324 / CINEMATOGRAPHY AND EDITING
Term: Fall 2016Units 3Days: WEDTimes: 10:00:00-12:45:00Ön Koşullar: MAVA. 311 and MAVA. 213 and MAVA 200 or consent of the instructor

Hands-on experience in camera use, lighting, working with crews, composition, video and audio editing. Practical knowledge of techniques of non-linear editing, live action video, special effects, and camera movements and cinematic points of view.

MAVA 327 / TYPOGRAPHY
Term: Fall 2016Units 3Days: THURSTimes: 13:00:00-15:45:00Ön Koşullar: MAVA. 104 or consent of the instructor

Presentation of typographic structures, methodology and terminology. Introduction to the language of type as a tool of visual presentation. Strong working and applied knowledge of typography as an element of graphic design.

MAVA 331 / WORLD CINEMA
Term: Fall 2016Units 3Days: TUESTimes: 14:30:00-17:15:00

An introductory examination of the achievements of internationally renowned directors, important film movements and national film cultures. Interdisciplinary study and reflection on contributions made to political, cultural and aesthetic debates.

MAVA 332 / SCRIPT WRITING
Term: Fall 2016Units 3Days: TUESTimes: 13:00:00-17:15:00Ön Koşullar: MAVA. 206 or consent of the instructor

Intensive study of screenplay writing for feature length films, short films, television programs. Screenplay structure and screenwriting, including a workshop of student pitches, treatments, screenplays and synopses.

MAVA 350 / SELECTED TOPICS IN MAVA
Term: Fall 2016Units 3Days: MON WEDTimes: 13:00:00-14:15:00

MAVA 402 / MARKETING STRATEGY
Term: Fall 2016Units 3Days: MON WEDTimes: 11:30:00-12:45:00Ön Koşullar: MKTG. 201 or consent of the instructor

Application of strategic marketing planning frameworks to analysis of marketing problems, dynamic study of marketing strategy with a market customer and competitor perspective. In depth examination of strategies for building new brands as well as extending and defending the equity in established brands.